The online Bootcamp on successful inclusive business practices, starts on October 24, 2016 and takes four weeks. 2SCALE entrepreneurs share their experiences in this first “lessons learned” bootcamp.  2SCALE is an agribusiness incubator aiming to improve rural livelihoods and food & nutrition security in Africa by accelerating inclusive business in agri-food industries. In this course, male and female entrepreneurs from Kenya, Ethiopia, Uganda, Nigeria, Benin and Ghana will share their experiences and best practices. Their inspiring cases will help you to make your business more inclusive, innovative and profitable, and to build a business case for women’s entrepreneurship.

Target groups

This educational programme is positioned as a practical introduction on Inclusive Business Model Design. There are three main target groups:

• Entrepreneurs in developing countries who would like to expand or improve their business towards low-income communities
• Entrepreneurs in developing countries who want to create a level playing field for male and female entrepreneurs, and support women’s economic empowerment through their business;
• Staff of intermediary organisations working with local entrepreneurs, such as NGOs, business development services or investors;
• Students in business-related fields who would like to learn about inclusive business entrepreneurship.

Topics to cover

The participants in the online course will gain knowledge on inclusive business, case-based knowledge of the agri sector and gender in agribusiness, and how to be a successful inclusive entrepreneur in this field.

• Value proposition: Knowing your products and services
• Marketing at the BoP: Do’s and Don’ts
• Developing effective distribution and sales channels
• Managing an Inclusive Business: women’s entrepreneurship and inclusion

Learning environment

These topics will be addressed in 4 interrelated modules that you can follow at your own convenience over a 4-week period.
Each module consists of videos, background reading material and an assignment. On the module level, there is room to interact with other course participants. Experts are also active on the forum and will provide feedback on assignments.

Registration

To register, please visit the IB Accelerator website.